Rapida · Delivery Service Platform
A high-performance delivery platform with real-time tracking and immersive 3D visualizations.
Jeddah's AI procurement bar is set by Red Sea Global's hospitality AI ambitions, Savola Group's agri-food forecasting needs (Savola is the parent of Almarai and a dominant Western Region food group), and the pilgrimage logistics community that supports Hajj and Umrah operations through King Abdulaziz International Airport. KAUST's research output sets the technical ceiling. Our AI and ML services mirror that bar. We design Arabic-first retrieval pipelines on ALLaM, Jais, and Falcon Arabic variants with KSA data residency on AWS me-central-2 Dammam or AWS me-south-1 Bahrain when latency to the Western Region permits, fine-tune open-weight models (Llama 3, Mistral, Qwen) on Western Region domain corpora when PDPL Article 29 rules out hosted foreign APIs, and build classical ML (XGBoost, LightGBM, CatBoost, Prophet) for the demand forecasting, dynamic pricing, route optimisation, and credit decisioning problems that dominate Jeddah's commercial AI budget. Every engagement ships with a model card aligned to SDAIA AI Ethics Principles and a CCRF classification record. Pricing is quoted in SAR with a fixed-fee scope.
We run discovery, design, build, and deployment on AST (UTC+3) so Jeddah product owners, Sharia compliance leads, and Hajj Ministry liaisons get synchronous reviews instead of overnight email chains. Discovery opens with a CCRF data classification workshop and a PDPL Article 29 cross-border review when any training data leaves the Kingdom. Pilgrimage and Red Sea heritage projects add a Hajj Ministry digital initiatives review or a Saudi Heritage Commission consultation respectively. Bank Albilad, Bank AlJazira, and SABB engagements add a SAMA Cyber Security Framework and NCA ECC control mapping. When a problem demands novel Arabic NLP, computer vision for tourism and pilgrimage scale, or coastal environmental ML, we scope collaborations with KAUST in Thuwal or KAU's Faculty of Computing in Jeddah rather than overselling in-house capability. Build sprints are two weeks, reviewed against a SDAIA-aligned model card template. Deployment includes drift detection and a rollback plan that NDMO and SDAIA assessors can sign off without follow-up.
We audit your data, workflows, and business goals to identify the highest-impact AI use cases and evaluate technical feasibility.
We clean, label, and structure your data for model training. This includes building data pipelines, feature engineering, and establishing data quality benchmarks.
Our ML engineers build, train, and fine-tune models using state-of-the-art techniques. We run experiments, optimize hyperparameters, and validate results.
We integrate the AI model into your existing systems via APIs, build monitoring dashboards, and conduct thorough testing with real-world data.
Production deployment with automated retraining pipelines, model versioning, drift detection, and performance monitoring for continuous improvement.
Jeddah AI workloads demand in-Kingdom residency under CCRF and PDPL, so we default to AWS me-central-2 (Dammam, launched 2024) for training and inference. Latency from Dammam to Jeddah is acceptable for almost every workload pattern we have shipped, and AWS me-south-1 (Bahrain) is the approved fallback when client architecture demands a closer secondary or runs alongside legacy Western Region deployments. GCP me-central2 (Dammam, 2024) covers Google-stack accounts. Azure Saudi Arabia is announced-future, so Azure workloads run from UAE North today with a documented migration plan. For LLM layers we use ALLaM and Jais through SDAIA-approved endpoints when sovereignty is mandatory, Anthropic and OpenAI via Bedrock me-central-2 when CCRF Internal or Public classification permits cross-region access, and self-hosted Llama 3, Mistral, or Qwen Arabic forks on HUMAIN-aligned GPU clusters when Confidential or Top Secret tiers rule out closed APIs. Vision models for pilgrimage crowd analytics, Red Sea coral and reef monitoring, and Western Region retail surveillance run on PyTorch with NVIDIA Triton inference servers in KSA. MLflow, Weights and Biases, and SageMaker handle experiment tracking. SHAP and LIME produce the explainability artefacts SAMA, NCA, and Hajj Ministry reviewers expect.
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Selected Projects
Recent platforms, apps and dashboards we designed, built and shipped.
A high-performance delivery platform with real-time tracking and immersive 3D visualizations.
Enterprise-grade security dashboard with real-time threat monitoring and analytics.
A curated marketplace connecting artists with collectors worldwide.
Cross-platform mobile experience with live delivery tracking and notifications.
Scalable microservices architecture handling millions of security events daily.
Comprehensive content management system with advanced analytics and reporting.
Our Work
200+ products shipped across fintech, healthcare, e-commerce, and SaaS — built to scale, designed to convert.


