Rapida · Delivery Service Platform
A high-performance delivery platform with real-time tracking and immersive 3D visualizations.
Our New York CRM work splits into five things buyers here actually ask for. First, regulated-industry Salesforce builds: Financial Services Cloud for wealth and private banking books, Salesforce Shield for field audit trail and platform encryption, and supervision hooks that feed Global Relay or Smarsh so every client-facing message is captured before it becomes a records problem. Second, insurance and broker distribution CRM on Salesforce or Microsoft Dynamics 365 Sales, with producer hierarchies, licensing and appointment checks, and model documentation that satisfies DFS Insurance Circular Letter No. 7 (2024) when a scoring model influences pricing or eligibility. Third, post-merger CRM consolidation, which in New York usually means three or four instances, two dedupe philosophies and a pipeline nobody wants to freeze. Fourth, customer data platform work on Segment or RudderStack with Snowflake as the system of record and Hightouch or Census pushing governed audiences back into Salesforce Marketing Cloud, Braze or Iterable. Fifth, custom CRM on Postgres and a modern application stack when a media ad-sales desk, a commercial real estate leasing team or a luxury clienteling program has a workflow that no packaged product models honestly. Every build ships with a consent and retention map, a dedupe and survivorship rulebook, and an admin runbook your team owns.
We run New York engagements on Eastern Time. Discovery, design reviews and demos are scheduled against your calendar, not ours; Edmonton is two hours behind, so a 9:00 AM ET kickoff is a 7:00 AM MT start for our engineers and a 4:00 PM ET signoff still lands inside our working day. Discovery week produces four artifacts before anyone writes code: a data inventory that classifies every field as public, personal, sensitive or regulated private information under GBL section 899-bb; a records and retention map covering SEC Rule 17a-4 obligations, communications archiving and legal hold; a consent and channel map covering email, SMS, phone and messaging apps with TCPA and do-not-call handling; and a survivorship rulebook for deduplication that your revenue operations lead signs. Build runs in two-week sprints with Thursday demos at 2:00 PM ET. Data migration is rehearsed at least three times against production-scale volumes before cutover, with reconciliation reports comparing record counts, open pipeline value and activity history line by line. Rollout is phased by book of business or region rather than switched on for everyone at once, so a bad assumption costs one desk a week instead of costing the whole floor a quarter. Chandigarh handles overnight builds, migration dry runs and regression suites.
We shadow your sales, service and operations teams to map the real process — including the spreadsheets and workarounds nobody documents — then define the data model, integrations and success metrics.
We design the object model, permission matrix and screen flows so reps complete a record in fewer clicks than they do today. Adoption is designed in, not trained in afterwards.
Agile sprints with a working environment from week three. We build the CRM modules, automations and dashboards, then connect email, calendar, telephony, billing, ERP and marketing systems.
We clean, de-duplicate and migrate your existing records with a dry run first, then run user acceptance testing with the people who will live in the system daily.
Phased go-live by team, hands-on training, admin handover documentation and a hypercare period so adoption does not stall in week two.
New York CRM stacks default to Salesforce Sales Cloud, Service Cloud and Financial Services Cloud, extended with Apex, Lightning Web Components and Flow, packaged with SFDX and shipped through a scratch-org and CI pipeline so sandbox drift stops being the reason releases slip. Salesforce Shield covers field audit trail, event monitoring and platform encryption where a DFS or SEC examiner will ask. Microsoft Dynamics 365 Sales is the default for buyers already standardized on Entra ID, Microsoft 365 and Power Platform. HubSpot serves mid-market revenue teams that want speed over configurability. Custom CRM runs on Node.js or .NET with Postgres, Prisma or Entity Framework, and a React front end. Integration sits on MuleSoft, Boomi or Azure Integration Services, with Kafka where event volume justifies it. Telephony and messaging run through Twilio, Amazon Connect or Genesys, with recording routed straight into the archive. Analytics land in Snowflake or Databricks, activated back through Hightouch or Census. Hosting sits in AWS us-east-1 in Northern Virginia with us-east-2 in Ohio for failover, Azure East US or East US 2 in Virginia for Microsoft-standard buyers, and GCP us-east4 in Northern Virginia. Canadian or cross-border data stays in ca-central-1 or northamerica-northeast1 in Montreal when contracts require it.
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Selected Projects
Recent platforms, apps and dashboards we designed, built and shipped.
A high-performance delivery platform with real-time tracking and immersive 3D visualizations.
Enterprise-grade security dashboard with real-time threat monitoring and analytics.
A curated marketplace connecting artists with collectors worldwide.
Cross-platform mobile experience with live delivery tracking and notifications.
Scalable microservices architecture handling millions of security events daily.
Comprehensive content management system with advanced analytics and reporting.
Our Work
200+ products shipped across fintech, healthcare, e-commerce, and SaaS — built to scale, designed to convert.


