Real Estate CRM Features We Ship
MLS & IDX Integration
RESO Web API and RETS feeds ingested, normalised across multiple MLS boards, and kept current — with listing status, price history and media handled properly rather than re-scraped nightly.
Lead Capture & Routing
Portal leads from Zillow, Realtor.com and your own site captured, de-duplicated, scored and routed by territory, price band or round-robin — with speed-to-lead measured per agent.
Transaction Pipelines
Beyond the deal stage: offer, inspection, appraisal, financing, title and closing milestones with document checklists, deadline alerts and compliance evidence per file.
Commission & Splits
Agent splits, team overrides, referral fees, caps and brokerage retention calculated automatically, with statements agents can actually reconcile against their own numbers.
E-Signature & Documents
DocuSign and Dotloop integration, document templates, per-transaction storage and audit trails that satisfy brokerage compliance review.
Agent Mobile App
Offline-capable mobile access for showings and open houses — capture leads at the door, log activity, and sync cleanly when signal comes back.
How We Build Real Estate CRM
Brokerage Discovery
We map your lead sources, agent structure, split model, transaction workflow and compliance requirements — plus which MLS boards you pull from and their specific licensing terms.
Data & Feed Architecture
MLS feed design, normalisation rules across boards, listing media handling, deduplication logic and the integration architecture for portals, e-signature and accounting.
Build & Feed Integration
Two-week sprints with a working environment by week three, MLS ingestion running early so feed quirks surface while there is still time to design around them.
Rollout by Team
Data migrated from your current CRM, pilot with one team, then phased rollout brokerage-wide with training, adoption tracking and hypercare through the first 90 days.
Related Services
CRM Development Services
The full CRM hub — custom builds, implementation, integration and migration.
Custom CRM Development
The underlying build approach — your data model, your pipeline, your code.
Real Estate Software Development
PropTech platforms, listing portals, virtual tours and tenant systems.
CRM Integration Services
Connect the CRM to accounting, e-signature, portals and your data warehouse.
Healthcare CRM Development
The other industry CRM we build most — HIPAA-compliant patient and referral management.
Real Estate CRM Development
FAQ.
Real estate CRM cost, MLS and IDX integration, commission splits, and when custom beats kvCORE or Follow Up Boss.
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