Product Design Services We Offer in Singapore
Singapore product teams sit between three reference points. GovTech SGDS sets the open public-sector baseline with accessible, tokenised components shipped under MIT licence. Grab's super-app design system defines the regional consumer pattern across rides, food, deliveries, and financial services in a single app. Sea Group (Shopee, Garena, SeaMoney) and Razer ship product surfaces optimised for ASEAN scale. Our product design services serve clients across that spectrum. We run generative and evaluative research with Singapore users in all four official languages (recruited through Respondent SG, Lookback, and in-person at our one-north meeting space), build tokenised design systems compatible with SGDS conventions where the client contributes back, and deliver UI work that respects code-switching between English, Mandarin, Bahasa, and Tamil within a single user flow. Every engagement produces a PDPA design review and an IMDA WCAG 2.1 AA accessibility statement.
Our Product Design Development Process
We run discovery, definition, design, and delivery on SGT hours so Singapore product, engineering, and compliance leads get synchronous reviews across regional time zones including Jakarta, Kuala Lumpur, Manila, Bangkok, and Ho Chi Minh City. Discovery opens with stakeholder interviews, a PDPA design constraint workshop where the product touches personal data including biometric and NRIC handling, and a language coverage decision (which of the four official languages are first-class, which are translated, and how the product handles names with diacritics, Chinese characters, Tamil script, and Jawi where relevant). Definition produces a problem statement, jobs-to-be-done, and a measurable success metric tied to Singapore and ASEAN benchmarks rather than US-only ones. Design sprints run two weeks, prototypes tested with five to eight participants per round per primary language, with mobile-first defaults because Singapore is one of the highest mobile-share markets in the world.
Research & Discovery
1-2 WeeksWe conduct stakeholder interviews, competitive analysis, user surveys, and analytics review to understand your users' needs, pain points, and goals.
Information Architecture
1-2 WeeksWe define the content structure, navigation patterns, and user flows that form the backbone of an intuitive user experience.
Wireframing & Prototyping
2-3 WeeksCreate low and mid-fidelity wireframes for key screens, then build interactive prototypes for stakeholder review and usability testing.
Visual Design
3-4 WeeksApply visual styling, micro-interactions, and animations to create polished, high-fidelity designs that reflect your brand and delight users.
Design Handoff
1 WeekWe prepare developer-ready assets with detailed specifications, export all design tokens, and support your engineering team during implementation.
Technologies We Use for Product Design
Singapore product design stacks lean on Figma for canvas work, with strong adoption of GovTech's SGDS Figma library for public-sector contributions and Grab's internal design system for clients in the Grab ecosystem. We build component libraries with multilingual typography pipelines covering Inter or Noto Sans for Latin, Noto Sans SC for Mandarin Simplified, Noto Sans for Bahasa diacritics, and Noto Sans Tamil for Tamil script with explicit fallbacks. Design tokens are produced in W3C DTCG format and flow through Style Dictionary into React, Vue, Flutter, and native iOS and Android. For research we use Dovetail, Lookback, and in-person sessions at our one-north space. Accessibility validation runs through Axe DevTools, Stark, manual screen reader testing on TalkBack (Android, the dominant Singapore mobile platform) and VoiceOver, and IMDA Code of Practice alignment against WCAG 2.1 AA. Design artefacts sit in Singapore-resident workspaces when PDPA or MAS Technology Risk Management Guidelines require it.
What Singapore Clients Say About Us
Real feedback from businesses we have partnered with on product design projects.
Other Services We Offer in Singapore
Looking for a different service? Explore our full range of technology solutions available in Singapore.
Explore Our Product Design Specializations
Dive deeper into our specialized product design offerings.
Product Design in Other Cities
We deliver product design solutions across 45 cities in 24 countries. Find a location near you.
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